The College Soccer Recruiting Blueprint
You Know Soccer. But Do You Know Recruiting?
Getting recruited to play college soccer is a completely different game—and most athletes and parents were never taught how to play it.
The College Soccer Recruiting Blueprint gives you the roadmap, strategy, and tools to know what to do, when to do it, and how to avoid the costly mistakes that can stand between an athlete and the right college opportunity.
Most athletes are told things like:
“Just send emails to coaches”
“Go to ID camps and hope to be seen”
“Post highlights and wait”
“If you're good enough, they'll find you”
In reality, that approach leads to confusion, missed opportunities, and one of the fastest-growing trends in high school sports today, not getting recruited.
The Purpose of This Program
The College Soccer Recruiting Blueprint was created to give athletes and families something that does not currently exist in one place:
A complete, step-by-step recruiting system that covers:
Mindset
Branding
Communication
Social media
ID camps
Coach evaluation
Program research
Scholarship negotiation
Final decision-making
This is not theory.
This is a practical recruiting roadmap that walks athletes through every stage of the process—from first contact to final commitment.
What You’ll Learn
The College Soccer Recruiting Blueprint gives athletes and families a step-by-step plan to confidently navigate the recruiting process.
Understand the Recruiting Process – Learn how college soccer recruiting really works and what coaches are looking for.
Build Your Recruiting Brand and One-Sheet – Showcase your talent, character, leadership, and work ethic. Learn about building a personal brand.
Use Social Media Strategically – Make your online presence a recruiting advantage, not a liability.
Communicate with Coaches – Master emails, phone calls, follow-ups, and relationship-building.
Maximize ID Camps – Choose the right camps, stand out, and evaluate programs while coaches evaluate you.
Evaluate College Programs – Look beyond the brochure by assessing coaching stability, team culture, player retention, and transfer portal trends.
Stand Out at College Showcases - Stand out at college showcases by making a strong first impression, maximizing every opportunity to be seen, and getting on coaches’ radar for the right reasons.
Understand Scholarships – Learn how athletic and academic aid work, what offers really mean, and how to evaluate the total financial picture.
Choose with Confidence – Make a smart, informed commitment based on the best fit for your academic, athletic, and personal goals.
Who This Program Is For
High School Soccer Players Who Want to Play College Soccer
Whether you are:
Just starting the recruiting process
Actively communicating with coaches
Attending ID camps
Receiving offers
Or trying to better understand your options
This system meets you where you are.
Parents Who Want Clarity
Parents often feel overwhelmed by:
Conflicting advice
Financial uncertainty
Recruiting timelines
Communication with coaches
This program helps bring structure, clarity, and confidence to the process.
Athletes Who Want to Be Intentional
This is for athletes who don’t want to:
Leave recruiting to chance
Wait to be discovered
Make emotional decisions
End up transferring later
This is for athletes who want to be proactive and informed.
Why It’s So Beneficial
This program helps athletes:
Avoid Costly Mistakes
Avoid costly mistakes by missing communication deadlines, ignoring coaches, misusing social media, choosing the wrong program, or committing too early.
Gain a Competitive Advantage
Build stronger coach relationships, increase recruiting visibility, gain confidence in conversations, develop a smarter ID camp strategy, and evaluate college programs with greater clarity.
Make Better Long-Term Decisions
Reduce the likelihood of transferring by finding a better athletic and academic fit, gaining a clear understanding of the financial picture—including how athletic and academic aid works and what offers really mean—and ultimately building a stronger overall college experience.
College soccer recruiting should not feel like guesswork.
It shouldn’t feel rushed, or like you’re trying to figure it out alone. This program was built to give athletes a clear, intentional, step-by-step path through the recruiting process. When athletes understand the process, they don’t just have a better chance of being recruited, they make better decisions and build better futures.
Get Started:
The College Soccer Recruiting Blueprint gives you a clear, step-by-step roadmap to navigate the recruiting process with confidence.
Stop guessing. Start recruiting with a plan.
The Soccer Recruiting Blueprint is a step-by-step course that walks high school athletes and their families through the college soccer recruiting process from start to finish.
From building your recruiting identity and getting on coaches’ radar to communicating with coaches, maximizing ID camps and showcases, evaluating programs, understanding scholarships, and making your final decision—the Blueprint shows you what to do, how to do it, and what matters most.
More than just a course: You’ll get 10 actionable worksheets, 12 visual + audio lessons and downloadable PDFs, plus exclusive interviews and bonus content featuring college coaches and athletes sharing real-world recruiting insight.
One course. One roadmap. Everything you need to take control of your recruiting journey.
Get Advice From Current Athletes Who Are There, and Have Been Where You Are!
The recruiting process can feel overwhelming when you’re trying to figure it all out from the outside. Our 4-week Athlete Mentorship Program gives high school athletes the opportunity to learn directly from current Division I college athletes who have already navigated the recruiting process and know what it’s really like on the other side.
Each week, athletes participate in a one-hour live mentorship session focused on a specific recruiting or college-soccer topic. Our college athletes share their personal experiences, offer practical advice, answer questions, and give athletes an inside perspective on what coaches look for, what they wish they had known, and how to prepare for the transition to college soccer.
Four weeks. Four conversations. One invaluable perspective from someone who’s been in your shoes. *New sessions begin each month. Reserve now for a slot in next months program. Space is limited.
A Social Media Strategy Session for Club Soccer Team Parents
Build your team's brand. Showcase your players. Tell your team's story.
The Team Social Media Playbook is a monthly 90-minute class created specifically for team parents who manage social media accounts for their club soccer team. This class is offered the last Wednesday of the month in the early evening to accommodate schedules.
While the club's social media focuses on the organization as a whole, your team account has the opportunity to go deeper—highlighting the personalities, accomplishments, development, culture, and individual players that make your team unique.
What We'll Cover
What to Post & Where to Post It
Get practical guidance on what your team should be posting across Instagram, Facebook, TikTok, and other platforms—and how to adjust content for each one.
Building Your Team's Brand
Learn how to create a consistent team identity through your photos, videos, captions, graphics, hashtags, and storytelling.
Highlighting Your Players
Learn how to properly showcase individual players, accomplishments, game performances, development, and milestones in a way that makes players proud to share the content.
Supporting Personal Player Brands
Your team's social media can help build a player's online presence. We'll discuss how to highlight players in ways that can support their personal brand and, for older players, their college recruiting visibility.
More Than Game Scores
Learn how to capture the moments that tell your team's story—from practices and tournaments to team traditions, player spotlights, celebrations, behind-the-scenes moments, and the personality of your team.
Creating Content Families Want to Share
The best team content doesn't just sit on your account. We'll discuss how to create posts that players and parents actually want to share, helping expand your team's reach and visibility.
Why Team Social Media Matters
Your team account is more than a place to post the final score.
It's an opportunity to celebrate your players, build team pride, create memories, strengthen your team's identity, and help individual athletes stand out.
The Team Social Media Playbook gives team parents the strategy and direction to turn everyday soccer moments into meaningful content that benefits both the team and the players.
Monthly Social Media Strategy & Content Training for Club Soccer Managers & Creators
Stop guessing what to post. Start creating social media that builds your club.
The Club Soccer Social Media Playbook is a monthly 90-minute live training created specifically for club soccer social media managers, directors, and content creators.
During this sesson we'll provide practical, club-specific guidance on what to post, why it matters, and how to use social media to strengthen your club's brand, engage current families, attract new players, and increase visibility.
This isn't generic social media training. It's built specifically for club soccer.
What We'll Cover
Content That Works: Game days, tournaments, player features, team accomplishments, behind-the-scenes content, announcements, and more.
Build Your Club Brand: Create consistency in your messaging, visuals, voice, and storytelling.
Engage Current Families: Build pride, connection, and excitement around being part of your club.
Attract New Players: Showcase what makes your club different and give prospective families a reason to learn more.
Highlight Players & Teams: Celebrate accomplishments, development, milestones, and success.
Support Recruiting: Learn how to strategically highlight athletes and content that can increase college recruiting visibility.
Increase Awareness: Create content people want to engage with and share to expand your club's reach.
Plan With Purpose: Develop a consistent content strategy without constantly wondering what to post.
One Class. Every Month. Always Current.
Club soccer is constantly changing—and your social media strategy should too.
The 90-minute session gives you new ideas, practical strategies, and club-specific guidance you can put to work immediately, and includes a Q&A. This live event is hosted on the last Wednesday of each month. When you sign up, you’ll receive log-in information to join the session.
Who’s Behind the Blueprint?
Real Recruiting Experience. Marketing Expertise. Coach-Level Insight.
Recruiting isn’t just about how well you play. It’s about how you present yourself, how you communicate your value, and whether coaches can see where you fit within their program.
That’s where the expertise behind the College Soccer Recruiting Blueprint comes in.
Laura Bryant — Marketing & Branding Expert
Laura Bryant brings years of experience in marketing, branding, and personal brand development to the college recruiting process.
As a marketing professional and a parent who has personally navigated the college soccer journey, Laura understands that recruiting is about more than what happens on the field. Your communication, social media, player profile, and how you present yourself all shape how coaches see you.
But the Blueprint goes beyond marketing expertise.
Built With Coach Insight
The College Soccer Recruiting Blueprint is built with direct insight from collegiate coaches, recruiters, and soccer professionals. We work directly with coaches to understand what they are seeing, what they are looking for, and how the recruiting process actually works from their side of the table.
Coach David Goughy brings a rare level of collegiate, professional, and international coaching experience to the Soccer Recruiting Blueprint, including roles with NCAA Power 4 programs Arkansas and Oklahoma, the England and Jamaica Senior Women’s National Teams, universities throughout Europe, and the NWSL.
As a curriculum contributor, Coach Goughy provides behind-the-scenes insight into how coaches actually evaluate and recruit players—what gets their attention, what they look for beyond talent, and how athletes can best position themselves throughout the recruiting process.
His perspective gives athletes a valuable look inside the coaching room and the recruiting decisions that happen behind the scenes.
More Than a Recruiting Course
The College Soccer Recruiting Blueprint brings together marketing and branding expertise, firsthand parent experience, and collegiate coaching perspective to give families a more complete picture of the recruiting process.
Because getting recruited isn't simply about being a great player.
It's about knowing how to get noticed, how to communicate your value, and how to make the right opportunities happen.
